Matt Mills is the Head of Global Partnerships at Aurasma, an Augmented Reality Platform. Matt holds a degree in Computer Science and has given the TED Talk on Image Recognition and Augmented Reality, which can be seen in the link below. Matt’s insight into the possibilities of AR, and how this can impact our lives in the future will be interesting to hear.
To Follow on Twitter – @mattmills
View Aurasma Website Here (Or Click on Logo Below)
Watch Matt Mills: Image recognition that triggers augmented reality Here
View Matt’s LinkedIn Here
View Matt’s Future Media Q & A Here
Mobile is increasing becoming the future, although potential threats lie in the fact that many companies are “struggling to make it pay”. Perhaps one of the most innovate and exciting concepts of the Digital Revolution is Augmented Reality, with many brands all over the world using it to promote their products and enhance their consumers experience. Matt Mills (Aurasma) and Kelly Wearmouth (Telefonica Digital) will be discussing AR, the opportunities it gives to brands and the possibilities this technology has on the future.
Augmented Reality Resources
Guardian’s Technology Section – Augmented Reality
The Observer – Augmented Reality – Its like Real Life, But Better
Mashable’s Augmented Reality Section
Watch Augmented Reality – the 8th Mass Medium Here