Second-year BA (Hons) Fashion Business and Promotion student
Ever heard the phrase “You need experience to get experience?”
It’s born from the fact that employers want to know their staff understand the business environment as well as the theory behind it.
One of the most exciting elements of our course is seeing our students go out into industry to do just that.
It’s their chance to build CV experience, grow their network and discover how to apply the knowledge they’re gaining here to the professional environment.
Coming from industry myself, I know how rewarding a great internship can be! That’s why industry placements are so important to us.
Our second year students have recently completed three-week placements across a mixed range of fashion businesses, bringing back a wealth of experience and insight to develop their projects and CVs.
Beth worked hard to land a fantastic internship with best-selling fashion weekly, LOOK magazine. Hear about her experience and top tips!…
Sophie Johnson Lecturer in BA (Hons) Fashion Business and Promotion
Name: Beth Howcroft-Davies
Course: Second-year BA (Hons) Fashion Business and Promotion
Q) How did you secure an internship and what made you choose LOOK magazine?
For our International Retailing module we were tasked with finding a work placement. I searched for contact details of brands, magazines and fashion companies I was interested in learning more about. I’ve always liked the idea of a buying internship or working for a magazine. After sending copious amounts of emails and phoning numerous people I received an email from LOOK offering me work experience.
I was over the moon as this is the main placement I wanted – LOOK is the UK’s biggest-selling fashion weekly magazine!
Q) What help did you receive?
The good thing about this placement was that it was all down to us. Our lecturers began by giving us tips on the best ways of contacting people in the industry to help us along the way, however it was solely down to ourselves to find and secure a place.
In a year’s time when we graduate we won’t be able to rely on our lecturers for help, so it was great that they encouraged us to go out into the industry and secure something for ourselves, helping us be more independent and making it easier for the future.
Q) Where and when did you do your placement?
I completed my placement in Southwark, London, for three weeks in November-December. So I lived away from home for a month, which was such a great experience!
Q) Did you get first day nerves when you began the placement and what did you do to prepare?
I have a tendency to build myself up for things that are out of my comfort zone, however, I was SO excited that I had no nerves at all. I just wanted to get stuck in and enjoy my experience. Other than bringing a car down to London FULL of clothes and shoes, there wasn’t much to prepare for, I just turned up and got started!
Q) What kind of work did you do at LOOK magazine?
My main duty as a fashion intern was general up-keeping of the fashion cupboard. There are huge deliveries every day from high street brands with samples for shoots. With organizing that and sending back any clothing to brands, liaising with PR companies and calling-in samples, it keeps you very busy.
I also got to help the Fashion Team with anything they needed, such as writing online articles (I had three published whilst I was there) to transcribing interviews. I also got the opportunity to assist a shoot for two High Street Hottest features in the magazine.
Q) Which departments and employees did you get to work with?
I mainly worked within the fashion department alongside the Fashion Editor, Fashion Stylist and Freelance Stylist, which was just what I wanted. I also get the opportunity to help the Beauty Team with their beauty cupboard and assisted the Entertainment Editor with research for articles.